canis major dog training
- Art & Illustration, Logos and Identity, Web and Mobile -
When best friends and dog training duo, Ursa Acree and Kimberly McRae, came to me for a logo for their dog training business in Denver, Colorado, I knew that it had to be fun, friendly, and approachable ... like a well-behaved dog. They decided to name the business Canis Major, a play on Ursa's maiden name (Ursa Major) and Orion's hunting dog that leaps across the skies of the southern hemisphere. It began with a hand-drawn illustration inspired by a photos of Ursa and Kim's own beloved canines. From there, I designed a series of logotypes and secondary pieces to be applied to business cards, event signage, tees - even training clickers. To further establish a recognizable and cohesive brand presence, an engaging and responsive website was born, with sweeping imagery, custom illustrated graphics, and effective calls to action.
Learn more about Canis Major at www.canismajortraining.com.