Lorie Baltes Doula Services
Website Design, Branding, Illustration
Lorie Baltes is a kick-ass doula with a warm, comforting presence and laid back attitude. To make sure that her personality was reflected in her branding, I created a fun watercolor theme in vibrant aquamarines and oranges with a brush script logotype. Lorie wanted a simple and sophisticated website for her doula business so potential clients could learn more about her services. We wanted her website to stand out in the crowd of other doula sites, often featuring powder pinks and baby blues, images of storks, or close-up photographs of hands cupped around infant feet.